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Consumer product and retail industries lose about $40 billion annually,or 3.5 percent of their sales,due to __________.


A) fraud
B) compliance failures
C) supply chain inefficiencies
D) quality control failures

E) A) and C)
F) A) and B)

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__________ is a supply chain relationship in which a vendor continuously monitors the inventory of a retailer or distributor and automatically replenishes their inventory when levels hit the re-order point.


A) Safety stock
B) Stockouts
C) Continuous replenishment
D) Bullwhip effect

E) B) and C)
F) A) and C)

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Typically,as business strategies and technologies changed,older legacy systems were:


A) modified repeatedly and patched to the point where they just could not be modified anymore.
B) immediately replaced with the latest software,hardware,and network technologies
C) gradually replaced with cloud computing solutions.
D) interfaced with newer information technologies so they could exchange data without limitations.

E) A) and B)
F) A) and C)

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A

The concept of an on-demand enterprise is based on the premise that manufacturing or service fulfillment operations will start only after an order is received.This approach is referred to as__________.


A) produce-to-stock
B) build-to-order
C) JIT
D) safety stock

E) B) and C)
F) A) and C)

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Each of the following describes ERP systems except:


A) ERP apps interface with business partners through a B2B gateway,but cannot interface with legacy apps.
B) From a technology perspective,ERP is the software infrastructure that links an enterprise's internal apps and supports its external business processes.
C) ERP apps are modular,and the modules are integrated with each other to expand capabilities.
D) Departments can easily stay informed of what's going on in other departments that impact its operations or performance.

E) All of the above
F) C) and D)

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Which is an example of knowledge?


A) A map giving detailed driving directions from one location to another.
B) An up-to-the-minute traffic bulletin along the freeway that indicates a traffic slowdown due to construction.
C) Awareness of an alternative,back-roads route to avoid traffic and construction in order to reach a destination as quickly as possible.
D) All of the above.

E) B) and C)
F) None of the above

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__________ systems help organizations identify,select,organize,disseminate,and share information and expertise.

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Knowledge ...

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CRM is an enterprisewide effort to acquire and retain __________ customers.

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What is the purpose of frequent purchase programs offered by airlines,supermarkets,credit card issuers,retailers,casinos,and other companies?


A) To track customers for CRM purposes
B) To build customer loyalty to improve financial performance
C) To deter customer attrition
D) All of the above

E) B) and D)
F) A) and D)

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Enterprise systems are integrated ISs that support core business processes and functions.How is integration achieved?


A) Integration is achieved by connecting wired and wireless computer networks so they can share applications.
B) Integration is achieved by outsourcing to vendors that replace stand-alone ISs with a single IS.
C) Integration is achieved by linking databases and data warehouses so they can share data.
D) Integration is achieved by using cloud computing.

E) B) and C)
F) C) and D)

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Apple's iPhone and iPod are best examples of __________ business strategies because demand was so high that many customers were even willing to camp out on sidewalks to guarantee getting one on the day of their releases.


A) customer-centric
B) product-centric
C) upselling
D) cross-selling

E) A) and B)
F) B) and D)

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With __________,suppliers and retailers collaborate in planning and demand forecasting in order to ensure that members of the supply chain will have the right amount of raw materials and finished goods when they need them.


A) CPFR systems
B) ERP systems
C) KM systems
D) SCM software

E) None of the above
F) A) and B)

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__________ systems support the search for and sharing of organizational expertise,decision making,and collaboration at the organization level regardless of location.


A) KM
B) ERP
C) CRM
D) SCM

E) A) and D)
F) B) and D)

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According to management guru Peter Drucker,"Those companies who know their customers,understand their needs,and communicate intelligently with them will always have a competitive advantage over those that don't."

A) True
B) False

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Business-to-business integration (B2Bi) is vital for efficient and accurate flow of data across internal ISs and external business partners.B2Bi and secure data exchange over the Internet is done through __________.


A) wireless routers
B) B2B gateways
C) data sources
D) enterprise application integration (EAI) middleware

E) None of the above
F) A) and D)

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Accounting,inventory management,and shipping are part of order fulfillment and referred to as __________ operations.


A) back-office
B) customer-facing
C) front-office
D) logistics

E) B) and C)
F) All of the above

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Having knowledge implies that it can be used to solve a problem,whereas having information does not.

A) True
B) False

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True

There have been many CRM failures reported in the media.Major issues relating to CRM failures include each of the following except:


A) Customers rejecting loyalty programs or attempts to build loyalty.
B) Failure to identify and focus on specific business problems that the CRM can solve.
C) Lack of active senior management sponsorship.
D) Trying to automate a poorly defined business process in the CRM implementation.

E) All of the above
F) B) and C)

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A

CPFR is a set of data-driven business processes designed to improve the ability to predict and coordinate with supply chain partners.

A) True
B) False

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The transfer of data and document between supply chain partners is done using __________,which is a communication standard.

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electronic...

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